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Introducing Autotrader Group

WHAT'S STOPPING YOU?

3.3M Monthly unique audience1

1.8M of our unique audience does not visit Carsales in that month2

Low Monthly Subscription Fee

You asked, we listened.

One Account Manager

Always know who you are talking to.

One Bill

No reconciling across
multiple platforms.

One Report

Get all your info in one place,
no back and forth across the three platforms.

IT'S TIME TO START SEEING OTHER PEOPLE.

The Autotrader Group has created a unique and powerful ecosystem that leverages CarsGuide’s editorial leadership, Gumtree’s large and vibrant shopping audience with Autotrader’s sophisticated automotive buying tools.

Where car buyers go to research.

Features and tools to help deliver ready-to-buy auto intenders.

A vibrant marketplace connecting dealers and buyers.

Enquire Now

SAY GOODBYE TO TYRE KICKERS.

Autotrader Group features that help deliver high quality leads

Kelley Blue Book Price Advisor

Helping set consumer pricing expectations

Google Ratings

Providing information on your reputation

AutoRecord

Helping to give consumers confidence to buy

Business Details

Helping reduce location requests & facilitating walk-ins

CarsGuide

Helping consumers
on the journey from
research to purchase

Traction

An overview and insight into the car industry.

View the report

WE’RE A BIG DEAL
WITH DEALERS

Listing with these combined platforms has accelerated our stock turn and reduced our inventory marketing costs. Autotrader Group creates efficiency for dealers and transparency for our customers."

Jamie Moyle, Digital Manager,
Cockburn Central Motors.

By moving cars faster we’re getting even more value as we’re often selling far more cars than the listing package we’re on."

Chris Rowbottam, Corporate Accountant /
Data Analyst, Regent Motors Pty Ltd

I put my cars on Autotrader, CarsGuide and Gumtree for two weeks. Most of the time I get enough enquiries to sell the cars. If I don’t, then I put them on other platforms. I’ve shrunk my marketing budget by 25%."

Michael Cairns, Manager, All Car Wholesale

Leads from these platforms are always higher quality. These customers know all of our details, most of the time they’ve done their research, and are ready to buy."

Tom Kennedy, Motorama Group

WHY WE'RE SMARTER

  • Know exactly what your bill
    will be each month
    Fee certainty with subcription fee structure.
  • Buyers connect with you
    however they want
    SMS, phone, email and walk-in leads.
  • Make your dealership
    standout from competitors
    Multiple locations promoting
    your dealership.
  • No more ‘where are you’ leads
    More transparency with business
    location information, opening hours,
    address and contact details.
  • Monitor metrics from
    three sites in one location
    Autotrader Group makes it easy for
    dealers, with Dealer Central, a single
    platform where you can control all your
    listings at a click of a button.

TAKE THE
AUTOTRADER GROUP
FOR A TEST DRIVE

Using the Autotrader Group Platform exclusively for the first two weeks of your inventories' digital journey, could potentially reduce your total third party spend. Why pay per lead when you can pay as a little as $26 per car? (See below table for full pricing options.)

FEATURE PACKED PLANS

  • No set up fees
  • No annual fees
  • We don't charge per lead
  • No re-listing fees
Economy
Essential
Elevated
Where your stock will be displayed
Facebook Marketplace
Search results page visibility
Bump up
Fortnightly
Wider ad format
3 Images on search results page
Priority Top Ad with broader radius
Vehicle page visibility
Photos Up to 40 Up to 40 Up to 40
Link to website
'More from this seller' feature
Videos
Own the ad space on your vehicle page
Dealership branding
Dealer Page
Link to website on Dealer Page
'Book a service' button on Dealer page
No 3rd party ads on Dealer page
Facebook and Twitter posts
YouTube and Instagram posts
Dealer financing
Financing leads
Tools & Reporting
Call tracking
Price Advisor
AutoRecord
Where your stock will be displayed
Facebook Marketplace
Search results page visibility
Bump up
Weekly
Wider ad format
3 Images on search results page
Priority Top Ad with broader radius
Vehicle page visibility
Photos Up to 40 Up to 40 Up to 40
Link to website
'More from this seller' feature
Videos
Own the ad space on your vehicle page
Dealership branding
Dealer Page
Link to website on Dealer Page
'Book a service' button on Dealer Page
No 3rd party ads on Dealer Page
Facebook and Twitter posts
YouTube and Instagram posts
Dealer financing
Financing leads
Tools & Reporting
Call tracking
Price Advisor
AutoRecord
Where your stock will be displayed
Facebook Marketplace
Search results page visibility
Bump up
2x Weekly
Wider ad format
3 Images on search results page
Priority Top Ad with broader radius
Vehicle page visibility
Photos Up to 40 Up to 40 Up to 40
Link to website
'More from this seller' feature
Videos
Own the ad space on your vehicle page
Dealership branding
Dealer Page
Link to website on Dealer Page
'Book a service' button on Dealer Page
No 3rd party ads on Dealer Page
Facebook and Twitter posts
Youtube and Instagram posts
Dealer financing
Financing leads
Tools & Reporting
Call tracking
Price Advisor
AutoRecord

*Only used vehicle listings which satisfy the following criteria will be eligible to be displayed on Facebook Marketplace: the listing must have photos and a price, VIN and the vehicle must have an odometer value of more 500km.

GET EVEN MORE VALUE

Relist as many times
as you like, free of charge

as long as you don’t exceed the number of listings in your package.

Economy
Essential
Elevated
Used Cars
(listings)		 Monthly $
per listing		 Total
monthly fee		 Monthly $
per listing		 Total
monthly fee		 Monthly $
per listing		 Total
monthly fee
Up to 10 $58 $580 $69 $690 $126 $1,260
Up to 20 $47 $940 $59 $1,180 $94 $1,880
Up to 30 $42 $1,260 $52 $1,560 $78 $2,340
Up to 45 $38 $1,710 $48 $2,160 $71 $3,195
Up to 60 $36 $2,160 $45 $2,700 $67 $4,020
Up to 80 $34 $2,720 $42 $3,360 $62 $4,960
Up to 100 $32 $3,200 $40 $4,000 $59 $5,900
Up to 130 $30 $3,900 $38 $4,940 $56 $7,280
Up to 160 $28 $4,480 $36 $5,760 $52 $8,320

Contact your Key Account Manager for larger tiers and pricing. All prices exclude GST.

Enquire Now

Pricing

Introducing Dealer Central

Dealer Central is designed with the dealer in mind, it’s your efficient, simple and smart solution to manage your vehicles on Autotrader Group.

Inventory

View and manage all your active listings on one easy dashboard.

Performance Data

Access real-time
performance data at a glance.

Add Vehicle

Create effective
vehicle listings fast.

Download our Dealer Central Guides below.

Our smart & friendly team are here to help

To talk about how we can work together, contact our customer service team on 1300 137 304 or support@autotradergroup.com.au